Sponsored Content 101: How Publishers & Brands Can Get Sponsored Content Right Presented by Ty Alexander

Time: Saturday, July 16, 2016 at 2:15pm

The potential success of sponsored content rests solely on the opportunity to connect with consumer. In this panel discussion industry expert, Ty Alexander will breakdown how storytelling has become the matriarch behind her wildly popular blog that she’s managed to monetize through sponsored posts.

Questions this Session will Answer:

  • The tops three things publishers and brand do that make sponsored content fail
  • What makes a good storyteller
  • How to promote sponsored content